“You never have a second chance at a first impression.”
A great website sets you apart from the competition. According to a Stanford study, “First impressions are 94% design-related.” That doesn’t mean that quality content isn’t important – it is – but the best content won’t survive bad website design.
A great website is more than just good looks.
It also has to be easy to use. Behavior studies have found that website navigation along with visual appeal have the biggest influence on people’s first impressions of your website and brand.
A great website design will set you apart from your competitors. However, your site’s success is also based on how visitors feel about navigating it. Can I find what I need quickly? This is uppermost in the minds of visitors’ as they interact with your website. If the answer is no, they will quickly leave it.
Bottom line: Your website needs to be intuitive – making it easy for visitors to quickly find their way around it. If your site is cluttered and unclear, they will abandon it in a hurry.
A great website includes responsive (mobile) design
Responsive design allows your website to work well across all screen sizes and devices, from smart phones to tablets to desk tops. With the growing number and variety of mobile devices, responsive websites have become standard. If your website isn’t responsive, it’s time to update it! Every website that Haunted Mesa designs is mobile-friendly. In face, we won’t design one that isn’t.
For more information on responsive design, visit the Questions page.
Haunted Mesa Design takes all of these components – from design to usability to mobile responsiveness – and weaves them together to make your website and online business a success. Contact us today for a free consultation.